What is inbound marketing? Simply marketing in a way that makes your ideal customres come to you, rather than you chasing them. If you get it right, your marketing will helpy you build a relationship with your customers, build your credibility and convert prospects into buyers.

Then, when it's time for you to make the sale, it will be easy. Your customer will already be pre-sold.

However, well it sounds good in theory, in practice it can be more difficult. how do you know what's working, what isn't, and where you're getting the best bang for your buck?

Find out in this infographic, with four ways to measure your inbound marketing success.

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